CI26

PMMA

HI56

MICS22

CI25

CI26 (not working)

Congresses – Alive and well post Covid – American Academy of Optometry 2023

As with most marketing spend, it is notoriously difficult to accurately assess cost v benefit. As an exhibitor, there is a great deal of work involved in being properly prepared to attend a Congress; in designing the booth, making sure the messaging is clear and relevant, arranging shipment, the...

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